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Whitecaps hire Sinead King to head up business operations for incoming women’s club.
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Published Jul 04, 2024 • Last updated 5 hours ago • 2 minute read
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Sinead King has been hired by the Vancouver Whitecaps to run the business operations of their NSL team. Photo by Vancouver NSL /PNG
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The Vancouver Whitecaps have taken another step toward bringing their Northern Super League (NSL) women’s team towards reality.
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On Thursday morning, they announced the hiring of Sinead King as chief business officer. King will oversee the business side of the new club and will work closely with Stephanie Labbe, general manager of women’s soccer.
“We are excited to officially welcome Sinead,” Whitecaps CEO Axel Schuster said in a news release.
“Sinead is passionate about the sport and growing the landscape of women’s soccer in our country. She brings a wealth of knowledge, both professionally and personally. Her experience and leadership will help guide the vision for this new club.”
King was most recently with Canada Plastics Pact — which worked with retailers, manufacturers, and recyclers to reduce plastic waste — as director of partnership engagement. She also spent eight years working in finance as the global head of operations for HSBC, where she worked in countries such as United Kingdom, India, Canada, China, United Arab Emirates, Egypt and Poland. King was living in Hyderabad, India before relocating permanently back to Vancouver in 2022.
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“I’m privileged to be a part of building Vancouver’s first women’s professional soccer team,” King said in a news release.
“I’m excited to be a leader in growing women’s sport by providing opportunities for players today and allowing young girls in Canada to follow their dreams. The NSL is doing a fantastic job in launching the league and it’s been thrilling to see the other clubs unveil their brands. I cannot wait to showcase Vancouver’s name and logo in the coming months!”
King, born and raised in England, completed her bachelor of science honours degree in psychology at the University of Nottingham, where she also was the captain for the university side. Her passion for soccer began in her youth as she played in the academies for both Chelsea FC and Southampton FC.
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The NSL a new Canadian professional women’s soccer league, which currently consists of six clubs and is set to kick off in spring of 2025. In addition to Vancouver, there are clubs in Halifax, Toronto, Montreal, Calgary and Ottawa.
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Courtesy : https://theprovince.com/sports/soccer/mls/vancouver-whitecaps/whitecaps-women-hire-sinead-king